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PARBOTI RANI
Aug 02, 2022
In General Discussion
Vattenfall is a frontrunner in the conversational revolution. Chatbot Nina is so responsive to the website that a search function is unnecessary. Willem van der Meulen and Esther Settels share the mountain of experience they have gained over the past 4 years and how Nina provides them with a lot of information about the customer's needs. Below are the 7 lessons Vattenfall learned thanks to Nina: Come to the point. Do not flood your online visitor with information, but focus on what the visitor wants to achieve and which tasks he wants to perform. Giving too much information is actually a sign of insecurity. You don't want to miss anything, so put everything on it. This only creates confusion for the customer. You don't have to be complete right away. Make it easy for your visitor and work with bite-sized chunks. Provide a pleasant layout, variety in text and images and ask one question at a time. Take the customer fax number list completely by the hand. Does action x bring the customer to page y? Name that! Use calls to actions, notifications, referrals. Create clarity to avoid questions and make it as easy as possible for the customer. Dare to send the customer. For example, use buttons. It is a win-win situation where the customer has a choice and where you can control. Prevent Control+F and make your content discoverable. Customer Service Department is your best friend. The customer is also king for the chatbot and who knows the customer better than they do? You find out customer needs and know what your chatbot should respond to. Pay attention to the tone of your bot. People like to talk to people For example, data collection by Google signals improves on Google data, so you can better understand your customers' behavior across devices. You can set the AVG settings by following the steps below: Do you want to use multiple insights? Then it is recommended to use Google Signals. If you want to set this up, you must first click on 'Get started'. Then Google Signals shows you exactly the steps to set this up. If you want to use location data, turn on the second function. This is sensible for insight and any bid adjustments on location.
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PARBOTI RANI

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